Marketing and Communications Team
We are hiring a Bilingual Digital Marketing Specialist (Remote)!
Role details:
Location: Remote (Work virtually anywhere in Ontario) Occasional in-person collaborative work is required, as outlined below.
Salary: $29.00 - $31.00 per hour
Hours of Work: 35 hours per week
Reports to: Marketing and Communications Manager
Who we are:
Interwoven Connections is an Ontario-based not-for-profit organization that supports families and relationships formed through adoption, kinship, and customary care. Our work is rooted in lived experience, advocacy, and community. We believe that all families have a right to advocacy, support and guidance. Rooted in lived experience and advocacy, we also emphasize accessible supports for racialized, Indigenous, and 2SLGBTQIA+ communities & caregivers.
Purpose of the role:
The Digital Marketing Specialist is responsible for planning, creating, and executing online campaigns and programs that grow awareness of Interwoven Connections’ brand and family support programs.
This role focuses on developing content across digital channels including social media, email marketing, website, and paid and organic search to reach diverse audiences across Ontario and Canada. The Digital Marketing Specialist ensures all content is inclusive, bilingual (English and French), and aligned with Interwoven Connections’ mission to connect and support caregivers.
We strongly encourage applications from individuals with lived experience in adoption, foster care, kinship care, customary care, or as a former youth in care. Trusted relationships within marginalized communities, particularly Black, Indigenous, racialized, 2SLGBTQ+, or disability communities affected by child welfare or complex health needs, are considered significant assets.
Aligned with our mission and Canadian human rights principles supporting equity, preference will be given to candidates who bring both direct lived experience and deep community connections.
How you’ll make an impact:
Develop and execute digital marketing campaigns across social media, email, and web that drive awareness, engagement, and conversions
Create bilingual (English and French) digital content including graphics, videos, blog posts, landing pages, and newsletters that tell Interwoven’s story in accessible and engaging ways
Manage and grow social media platforms by scheduling posts, monitoring engagement, and responding to community conversations
Build and optimize email campaigns through list segmentation, subject line testing, and performance tracking to increase engagement
Update and maintain website content while applying SEO best practices to improve visibility and user experience
Track, analyze, and report on campaign metrics using tools such as Google Analytics and social media insights to inform future strategies
Support paid media campaigns through planning, targeting, and performance monitoring to ensure effective return on investment
Ensure brand consistency and accessibility across all digital materials in alignment with Interwoven’s mission and values
Collaborate with the Marketing and Communications Manager, program staff, and community partners to align digital efforts with organizational goals
What makes you a great fit:
2–3 years of direct digital marketing experience. Nonprofit experience is an asset
Degree or diploma in digital marketing, communications, or a related field is an asset but not required
Strong content creation skills including video, infographics, presentation decks, webinars, and reports
Experience creating content for social media and managing scheduling and reporting platforms such as Hootsuite or Sprout Social
Proficiency in SEO best practices and website management, including platforms such as Squarespace
Experience using Google Analytics or similar tools to track and report on digital performance
Knowledge of email marketing platforms such as Mailchimp for campaign building and list management
Familiarity with basic design tools such as Canva or Adobe Creative Suite
Bilingual proficiency in English and French, written and spoken, is required. Translation experience is an asset
Knowledge of accessibility standards, inclusive design, and culturally responsive communication
Creative, detail-oriented, and data-driven with the ability to manage multiple projects under tight deadlines
Passion for community impact and supporting diverse families and caregivers
Benefits:
Three weeks of paid vacation, increasing to four weeks after five years of service and five weeks after six years
Six personal time-off days per year
Twelve statutory holidays
Group benefits available to employees working 25 hours or more per week, including healthcare and dental coverage, after 90 days of employment
Excited to apply? Here’s how!
To be considered for this position, please submit a cover letter and your current resume. Applicants are encouraged to highlight their strengths and experience supporting diverse communities and applying anti-racist and anti-oppressive practices.
Submit your application online at marketing_jobs@interwovenconnections.ca
Our values:
We hold ourselves to a high standard in performing our mission. Our values reflect our identity and aspirations and guide our beliefs, principles, behaviours, and decisions.
Interwoven Connections’ values define who we are, what we stand for and how we hold ourselves and others accountable. These are our values.
Connection: We foster and support meaningful and authentic relationships.
Collaboration: We build connections with individuals and communities to learn and grow together.
Community: Our shared experiences unite us while our unique perspective strengthens us.
Integrity: We act with unwavering commitment to one another.
Empowerment: We amplify the unique voices of our community through our shared belief in each other
Interwoven Connections is an equal opportunity employer. Candidates from equity seeking groups are strongly encouraged to apply. We prioritize hires from the communities we serve, balanced with a critical need for a diversity of marginalized experiences.
We are committed to a selection process and work environment that is inclusive and barrier free. Accommodation will be provided at all stages of the hiring process if requested.
We thank all applicants for applying, however, only qualified candidates selected for an interview will be contacted.